Scion Touch Up Paint
Just like Lexus, Scion is a subsidiary of the Toyota Motor Corporation. The new brand was introduced in 2002 at the New York Auto Show with the goal of seducing younger customers. Only offered in North America, the brand knows how to appeal to the Generation Y. Toyota is a brand with a philosophy that values symbols and meaning; philosophy they applied to their new child, Scion. The word Scion itself translates into descendant or heir and perfectly reflects both the origin and the goal of the brand. Scion targets children of the original Toyota customers while being a descendant of this brand. Just like Toyota did when they started Lexus, Scion is the result of an intense research on its target market, the young people of North America. The results are the living proof that the concept is working, the average Scion customer is five years younger than the average Toyota customer and it is one of the lowest average in all the industry. As such, the preferred way of advertising the brand is a more playful approach via viral and guerrilla marketing. The avenue taken by the scion brand also reverberates in the vibrant paint colors used for the cars. This is even more present in the special edition Scions that sport colors like High Voltage Yellow, Envy Green and Voodoo Blue. Scion offers the very unique strategy of a "Pure Price" plan presented at the dealerships. The goal is to simplify the selling process by offering an open and consistent price plan. The price that the customer sees on the advertisement or in the dealerships is the price the customer will pay - it includes all the preparation, installation and accessories fee. The "Pure Price" is also a way to avoid excessive negotiation with the dealer as the price allows for a very little margin. Alongside this concept, Scion proposes an important customization program with aftermarket companies. These accessories can include mud flaps, subwoofers, decals and more. Every Scion owner can transform its car so it reflects his or her personality. With Scion's bold choices of paint color it is well worth it to keep it looking vibrant. This is why TouchUpDirect touch up paint for Scion vehicles is specially design to match the color perfectly. This is simply the best way to keep your Scion looking as good as it did when it rolled out of the dealership.
All of our colors come right out of the manufacturer’s books. Under our Color Match Guarantee, we make sure that the color provided to you is a match for the one on your vehicle. Learn More →
TUDCare is TouchUpDirect's 12 month, one-time, same color replacement warranty. TUDCare comes free with the purchase of any of our Platinum Kits. If you lose your applicator for any reason, we will send you an entire replacement kit for free. That way, if your dog steals your applicator for his hoard, you'll be covered. Learn More →
What tools do I need for a Scion touch up paint job?
To create the best looking coat for your vehicle, we recommend the following:
PRIMER, COLOR, AND CLEARCOAT - It goes without saying that you need paint to do a touch up paint job. Clearcoat provides a thin protective layer for your paint job while Primer is required for damage that has reached the original base material.
WAX AND GREASE REMOVER CLOTH - The wax and grease remover cloth is used to remove wax, grease, and contaminants before painting.
SANDPAPER - Wet-sanding the affected area removes rust and prepares the surface with a rough finish so the paint can stick better.
POLISHING COMPOUND - The polishing compound smooths everything out with a factory-grade finish.
These tools are all available with our Platinum kit but can be purchased separately on the TouchUpDirect website.
How to apply Scion touch up paint?
Looking for help with painting your Scion ? We have an entire library of instructions and how-to videos designed to walk you through the process.
How to find your Scion Paint Code?
Our Most Popular Scion Touch Up Paint Colors
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